JUICE Chuye Chen
“OHMYGOD”
Source material:
Neuzeit Grotesk
Spring semester 2024
“OHMYGOD” Display Font
“OHMYGOD” Display Font is a display typeface specially designed for the brand identity and headlines of the graphic novel "OHMYGOD." Inspired by the original logo of the series, this font integrates features from Neuzeit Grotesk and Longacre, offering a contemporary visual flair. Key features include a variety of ligatures and extensive alternates, making it suitable for media requiring strong visual impact. This font aims to enhance the recognizability of the "OHMYGOD" brand, making it a key choice for designers working on OMG-related visual materials.
*About “OHMYGOD”
"OHMYGOD," co-created by JUICE Chuye Chen and Lute Sheng, is a compelling graphic novel and novel set in a Shanghai high school. It centers on a group of problematic students endowed with supernatural abilities. These powers, far from making them invincible, expose them to deep betrayals and life-threatening dangers. The story delves into their struggles with inherited debts, family secrets, and overwhelming schemes, as they grapple with the weight of destiny and the harsh realities of life. This narrative is not just a fiction but a portrayal of the intense, often unfair challenges of adolescence, wrapped in a mystery that explores the existence of "god abilities" and supernatural phenomena. Despite the darkness, the tale concludes with a hopeful note, offering a reflection on resilience and fate.
These student typeface designs created at Yale School of Art are noncommercial academic projects, commonly revivals or reinterpretations of historical typefaces. Read more about this typeface design course at Yale School of Art.
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